Strategies for Creating Your Own Design Assets

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Wondering what goes into creating design assets?

Creating design assets is important for any designer. It doesn’t matter if you’re a freelancer or working for a company.

Clients and companies need to be able to identify your portfolio. Designers should establish consistent visual language to convey their brand. Designers need to make sure the design assets they gather are high-quality and fit into their portfolio.

Here are some tips for creating quality design assets for your portfolio.

Define Your Style

Before you start creating design assets, it’s crucial to define your style. Consider your personal preferences, the nature of your work, and the target audience.

Do you prefer minimalistic designs or vibrant and intricate illustrations? Are you drawn to bold, geometric shapes or soft, organic forms?

Establishing your design aesthetic will provide a foundation for creating assets for designers. They will be cohesive and consistent with your brand or vision.

Research and Gather Inspiration

Inspiration can come from anywhere. Take the time to research different design styles, trends, and techniques. Explore various mediums such as books, magazines, websites, and social media platforms to gather a wide range of ideas.

You should avoid copying existing assets. But you can study the work of other designers. This can help you understand different approaches and develop your unique perspective.

Use Design Software and Tools

When using design software and tools, find options that are both professional and easy-to-use. Invest in design software such as Adobe Creative Suite, Sketch, or Figma to bring your ideas to life. These tools offer a wide range of features and functionalities that can assist you in creating design assets.

Learn the ins and outs of the software and experiment with different tools. Explore tutorials and online resources to master the techniques that align with your vision.

Start With Sketches and Rough Drafts

Don’t be afraid to start with pencil and paper. Sketching allows you to iterate and explore different ideas before committing to a final design.

It’s a valuable step in the creative process that helps you refine your concepts. You can experiment with compositions and add your personal touch. Once you’re satisfied with your sketches, you can then move on to refining them using design software.

Experiment With Different Techniques

Design assets offer endless possibilities for experimentation. Don’t be afraid to try out new techniques, styles, or even unconventional tools.

Mix traditional mediums with digital processes or combine textures and colors. You can also explore different illustration styles.

Pushing the boundaries and stepping out of your comfort zone will not only enhance your skills. It will also lead to the creation of unique and captivating design assets for designers.

Iterate and Refine

Creating graphic design assets is an iterative process. After completing an initial version, step back, check, and seek feedback from peers or mentors. Take note of areas that you can improve and be open to constructive criticism.

Iterating and refining your assets will help you grow as a designer. It will ensure that your work evolves.

Start Creating Design Assets Today

Design assets are an essential part of any website or mobile app. Following these strategies can help you create and manage your design assets.

Take the time to experiment and refine your design ideas. You may soon find yourself with an invaluable asset library. Start building your design arsenal today!

If you enjoyed this article please take the time to check out some of the other great content on our blog.

Written by Patricia

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