In this day and age, social networks have become places where hundreds of millions of people gather online and interact with each other. Among these networks, Twitter has a very special place because of its unique way of communicating via short tweets.
And just like any other network, Twitter is a great place to implement marketing strategies, precisely because there are so many people that use it. But to be able to use your marketing strategy effectively, you will want to take a look at who’s following whom.
You can do that by exporting somebody’s, anybody’s Twitter followers and then analysing the data you collect. How do you do that? Don’t worry; it’s very easy!
What can you learn about Twitter followers?
eInsightData can help you export a list of a group of Twitter followers in just a few clicks. In fact, they will do it for free for up to 5000 followers! All you need is a Twitter handle and your e-mail address and you’re good to go.
But this list is much more than just a list of Twitter profiles that have an interest in a particular subject or follow an influencer. You can conduct a full-scale analysis with the report you get because it will also feature data such as default language, account creation date, account location and much, much more.
What this allows you to do is to figure out which accounts and influencers are genuine and which are inflating the number of their followers artificially. You can also see what your competition is up to and maybe discover a source of followers you haven’t yet used. All of this means that you can improve the quality of your leads and the efficiency of the ads you place on Twitter, which results in higher profit and more revenue.
However, that’s not all you can do here!
Download tweets
Yes, you can also download tweets if you so desire! This can be done according to a hashtag or an account, which can open up a wide array of analytical opportunities for you. Trends and accounts can be analysed in full detail, and you will be able to clearly see how successful they are at attracting people.
And just like with exporting followers, here too can you get a whole bunch of data: language, number of retweets, favourite status, reply status, and much more. Surely, you can see how all this in combination with having all tweets that interest you in one place can facilitate a deep and efficient analysis.
Not only that, but you can also use this system as a backup of your tweets in the form of .CSV/.xlsx files. That way, you don’t have to worry about them being deleted – you will always be able to check what you wrote.
Additionally, using this feature allows you to quickly compare groups of tweets, which means you can easily compare the strategy you’ve chosen with what your competition is doing.
Conclusion
Detailed Twitter data concerning tweets and followers can do wonders for a business. Not only can you become more efficient in your marketing efforts, but you could also find a completely new source of followers, a new audience you haven’t yet reached.
What’s best, you don’t have to spend a lot of time acquiring this data – in just a few clicks, you can have the files on your computer. And if you don’t have a lot of followers or tweets to go through, this can all even be free! So go ahead and give it a try. See how you can use Twitter to boost your business more.